07930  644647  Mon-Fri  9-5pm

EST. 2001

Highest Qualified. Canine. Advice

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Anti-social canine behaviour has hit the headlines over the last few years and as a result many more people (dog owners or not) have become sensitive to the antics of our four-legged friends.  



Accompanying this media attention has been a surge in ‘canine professionals’, people who want to provide behavioural advice.



The problem is that many of these ‘professionals’ do not have any formal qualifications or belong to any professional accreditation body who adjudicates and regulates their competence.


What's The Problem?


Anyone may call themselves a ‘behaviourist’.  Without formal study and subsequent qualifications, there's likely to be very poor, incomplete or totally inaccurate diagnosis of the problem which of course results in a completely inaccurate and ineffective treatment plan. Some 'behaviourists' claim to be qualified but have only studied online, recieved 'qualifications' from an organization with no external adjudication or qualify from courses with limited or outdated course content.


Methods used may be insensitive and completely lacking the depth of understanding required to remediate the problem, or take into account medical issues which may be complicating factors.  


The overall effect may be at best detrimental to the dog and at worse harmful, exacerbating the original complaint.


How To Provide The Best For Clients


The Animal Behaviour Training and Welfare Council (ABTC) is the regulatory body created to represent trainers and behaviourists.



It sets exemplary standards of knowledge and practical skills required for these professions which all members must first attain in order to gain access to the register and then maintain through continued professional development.  DEFRA and the Government refer to the ABTC in matters referring to animal behaviour.



Anna Francesca Bradley MSc BSc (hons) is an accredited animal behaviourist with the ABTC.



  • This is fully outlined here

  • Consultations are provided for dogs only

  • The majority of clients will be assisted in Practice, however if home visits are possible for specific location based behavioural concerns


Highly Qualified, Experienced, Professionally Accredited



Prov. Clinical, Certified IAABC and Animal Behaviour and Training Council Accredited (ABTC) Animal Behaviourist



To refer a client to the practice, you will need to download and complete & return a BVBA referral form and send to:  We only accept BVBA referral forms



  • Multiple variants of aggression (fear based/territorial/protective/maternal/interdog/redirected/loss of impulse control/predatory etc.)


  • Reactivity over excitement/excessive vocalization/over-arousal/frustration etc.


  • Separation issues


  • Inappropriate house soiling


  • Repetitive behaviours (including stereotypical and obsessive behaviours - self trauma/locomotor/neurological/oral/social expression)


  • Associative behaviours


  • Fears and phobias (including PTSD, panic, neophobia)


  • Anxiety related disorders


  • Diet related issues (including anorexia, pica, coprophagia)


  • Stress and over-arousal



Clients consult with Anna Francesca Bradley MSc BSc (Hons) Provisional Clinical, Certified IAABC  and ABTC Accredited Animal Behaviourist.  


Anna has some of the highest professional credentials in the field of animal behaviour in combination with 16 years experience with over 1700 dogs from over 150 different breeds.  Anna is also a research author*, provides behavioural content for BARKS magazine distributed worldwide and is a temperament assessor for WAG North East Friendship Dogs.


Anna is the owner of Perfect Pawz! Training and Behaviour Practice Full Credentials


*Bradley A, Douglas C, Serpell J. Comparing the temperament of Newly Recognised Cross-Breed Dogs (Labradoodles and Cockapoos) and parent breeds using Canine Behaviour And Research Questionnaire In: British Society of Animal Science, Annual Conference. 2016, Chester, UK: Cambridge University Press.'






  • A thorough understanding of dog behaviour and psychology


  • Critical assessment and evaluation of the animals


  • The ability to discern the effects of environmental and outside influences, plus diet and exercise


  • An understanding of animal welfare and dog laws


  • The ability to identify and act to ensure the welfare of the animal


  • The ability to distinguish between methods and regimes of behaviour modification and treatment


  • INTO Dogs uses only “positive”, force-free methods.


  • An understanding of health care, complementary therapies and nutraceuticals


  • A demonstration of the use of skills and competency in a wide range of behavioural techniques and training aids


  • The ability to put together a written “action plan” for behaviour modification


  • The ability to identify ethical or welfare issues


  • The ability to critically evaluate the effectiveness of the work


  • The ability to maintain a high level of conduct and integrity with clients


  • To contribute to current research through continued study


  • Members must have a thorough understanding of animal ethology, including perceptual abilities, the senses, social behaviours and communication, functions, motivational drives and the interpretation of body language and vocalising, and a basic understanding of the neuroscience


  • The ability to recognise, evaluate, report on and work with all behavioural states, and to understand the signals that indicate key states such as fear, anxiety, nervousness, aggression, conflict reduction and resolution, play and relaxation. Members must have the knowledge to determine whether health issues or pain are linked in with the individual’s behaviour and emotional and mental states


  • An understanding of behavioural ontogeny


  • An understanding of influences of the environment and others within the environment on behaviour, and of the interaction between evolutionary and biological influences as regards the development of behavioural disorders


  • An understanding of the effects and consequences of health issues and medical disorders on behaviour, and the ability to recognise the presence of a medical cause


  • A knowledge of classes of veterinary drugs commonly used, and of the indications, contra-indications and correct use of psychopharmacological intervention


  • The ability to deliver an appropriate structure for an effective treatment programme for identified behavioural disorders


  • An understanding of dog laws and animal welfare laws in the UK, Europe and America.


  • An understanding of the ethical guidelines in relationship to the use of animals

Having the exemplary standards and skills required to satisfy the ABTC charter is something we're proud to offer our owners


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